Instant Lift Eye Gel
TikTok Viral
Ditch the bags. Powered by our proprietary MaxLift3 Biotech™, this eye gel tightens the look of sagging skin & reduces the appearance of under eye bags. It’s more than a lift— this clinically tested formula visibly smooths fine lines around the eyes and on the forehead in as little as 5 minutes.
Visibly reduces the look of:
- Crow’s feet
- Eye bags
- Fine lines
- Puffiness
- Dark circles
- Wrinkles
Try it risk-free for 60 days
Ingredients

Arctic Microalgae
Tightens the look of loose, sagging skin

Chestnut Extract
Gives loose skin a firmer, more elastic look

MaxLift3 Biotech™
Improves the appearance of firmness and elasticity
Water/Aqua/Eau, Camellia Sinensis Leaf Water, 1,2-Hexanediol, Magnesium Aluminum Silicate, Sodium Silicate, Glycerin, Sea Water/Maris Aqua/Eau de mer, Bacillus Ferment Extract Filtrate, Heptapeptide-6, Bacillus Ferment, Castanea Sativa (Chestnut) Seed Extract, Sucrose, Hydrolyzed Algin, Sodium Hyaluronate, Propanediol, Triethyl Citrate, Cellulose Gum, Xanthan Gum, Glyceryl Caprylate, Phenethyl Alcohol, Leuconostoc/Radish Root Ferment Filtrate, Sodium Citrate, Caprylyl Glycol, Iron Oxides (CI 77491)
How To Use
- Gently apply a tiny (grain of rice) amount under each eye to clean, dry skin.
- Keep face expressionless for 5 minutes.
- Follow with your favorite GOPURE moisturizer and makeup.
- Use at least twice daily for best results.
"I really like the Instant Lift Eye Gel. You can feel the tightening as it dries. My fine lines and eye bags looked much smoother and less visible. I definitely recommend it for a quick lifting effect."
RealResults
Individual results may vary.
Consumer Approved
Said their under eyes looked less tired and fatigued¹
Improvement in the look of crow's feet¹
Said it tightens sagging under eye bags²
¹ Based on image analysis of 31 subjects after 5 minutes
² Based on consumer perception questionnaire of 31 participants after 4 weeks
How to get the best results
We're so excited for you to try your new Instant Lift Eye Gel! The perfect application may take a little practice.

Step 1: Cleanse
Start with clean, completely dry skin. Oils and water can diminish the effects of the Eye Gel.

Step 2: Squeeze
Squeeze a tiny (grain of rice) amount onto your finger. Less is more to avoid white cast.

Step 3: Apply
Gently pat onto the skin in a thin, even layer until absorbed.
Step 4: Dry
Stay expressionless for 5 minutes while the gel dries.
More Confidence.
Every Week.
DAY 1
- Use Instant Lift Eye Gel under your eyes (and your forehead!)
- MaxLift3 Biotech™ starts to work in 5 minutes
DAY 7
- Dramatic difference in the look of firmness and smoothness
- Friends start asking what you're doing differently
DAY 30
- Skin looks visibly lifted, firmer, and tighter
- Your transformation photos tell the whole story
Product not in use on Day 1. Use two times per day for 30 days as directed. Results may vary.
What Our Dermatologist
has to say

Dr. Jessica Kaprive
GOPURE Dermatology Advisor
Cleaner, Proven, More Effective
|
Luxury Eye SerumLuxury Eye Serum |
|
|---|---|---|
Price |
As low as $23.99
|
$60+
|
Quick Visible Results |
✓ 5 Minutes
|
✗ 10 Minutes
|
Long-term Visible Benefits |
✓ Firms, Tightens, Lifts
|
✗ None
|
Exclusive Technology |
✓ MaxLift3 Biotech™
|
✗ Generic Formula
|
Guarantee |
✓ 60-day money-back guarantee
|
✗ No guarantee
|
REAL SKIN BENEFITS, SCIENCE-BACKED INGREDIENTS
Clinical Testing
Results You Can Trust
50+ Versions Tested
Before any product touches your skin
1 Full Year
Of detailed product development
100+ HOURS
Of specialized training for our testing specialists
Real Science,
Not Just Surveys
We don’t rely on "consumer surveys" (aka opinions), we also invest in legitimate clinical research:
VISIA® Complexion Analysis
Medical-grade skin imaging technology
CUTOMETER® Testing
Measures skin elasticity & firmness using precision vacuum technology
Dermatologist Supervised
Every test monitored by licensed professionals
This is the same technology used in expensive luxury skincare. The difference? We don’t charge you for it.
Frequently
Asked Questions
Can I use the Instant Lift Eye Gel with makeup?
Yes! You can absolutely use the Instant Lift Eye Gel with makeup. Just be sure to let the eye gel fully dry (at least 5 minutes) before applying any makeup or additional products for best results.
Pro Tip: If you’re applying concealer, gently dab it on instead of using a brush to avoid disrupting the product.
Can I use the Instant Lift Eye Gel with the Eye Cream?
Yes! You can use both products together. Apply the Instant Lift Eye Gel first and allow it to fully dry (at least 5 minutes) before layering the Eye Cream or any other products on top.
Where in my routine do I use the Instant Lift Eye Gel?
Use the Instant Lift Eye Gel after cleansing and toning, on clean, dry skin. Apply it before any serums, moisturizers, or makeup.
Gently apply an apple seed–sized amount under each eye, gently pat from inner under eye to outer under eye, and keep your face expressionless for about 5 minutes while it dries. Once fully dry, you can continue your skincare routine. For best results, use twice daily.
Pro Tips:
- Apply only to clean, completely dry skin
- A little goes a long way
- If you notice a powdery residue, use less product
When should I see results from the Instant Lift Eye Gel?
You can see visible results in as little as 5 minutes, with a lifting, tightening, and smoothing appearance as the product dries, designed to last for up to 8 hours.
With continued use, the formula helps improve the appearance of:
- Crow’s feet
- Eye bags
- Fine lines
- Puffiness
- Dark circles
- Wrinkles
Over time, it provides a more lifted, smoother-looking undereye.
How long do the results last?
The visible lifting, tightening, and smoothing effect is designed to last for up to 8 hours. Over time, it also helps support the look of improved skin firmness with continued daily use.
Does this product leave a residue or white cast under the eyes?
No, it’s designed to dry clear and is one of the key differentiators of the formula.
If you notice white or powdery residue, it typically means too much product was used, wasn’t fully absorbed into the skin or allowed to dry for at least 5 minutes. Try using a smaller amount and gently massaging it in for the best results.
Real Peoplereal results
Loved By Customers
Based on 427 reviews
Customers say
AI-generated from customer reviews.
Customers highly praise the Instant Lift Eye Gel for its ability to smooth and lift the under-eye area, providing quick and natural-looking results. Many users find it effective in reducing fine lines and puffiness, leaving the skin feeling firmer and hydrated without a white cast.
Popular topics
Verified Buyer
No worries. I followed the directions….
- Age
- 65+
- Skin concerns
- Fine Lines & Wrinkles
- Would you recommend this product to a friend?
- Yes
- Skin type
- I'm not sure
- Used for:
- 2 months
Verified Buyer
This is an amazing product! I use it exactly as directed. And it is an immediate change. When I have really big, dark circles under my eyes. I showed a friend of mine the other day, and she could not believe it. Although I was still tired in the second picture, the dark circles were noticeably reduced. I am so glad I found GoPure!
- Age
- 55-64
- Skin concerns
- Fine Lines & Wrinkles
- Would you recommend this product to a friend?
- Yes
- Skin type
- Normal to Dry
- Used for:
- Less than 1 month
Verified Buyer
WOWEE……. ILUVIT!!!!! I had been looking rather ‘road mapped’…. . around my eyes especially and after washing and toning and applying this product to my eye area -it’s been 2days and it’s an ‘amazing’ new look, the lines are getting much less noticeable and I’m not looking ‘My age’……. thank you GoPure- I really have noticed a big change in my face regiment and Now The New Eyes!!!!! I Love GoPure!!
- Age
- 55-64
- Skin concerns
- Uneven Skin Tone, Dark spots
- Would you recommend this product to a friend?
- Yes
- Skin type
- Combination
- Used for:
- Less than 1 month
Verified Buyer
I have tried several similar products to the eye gel. I either ended up with sore eyes or a nasty white film. Gopure is totally different . It goes on smoothly and is very gentle. It instantly removes any under eye issues you may have. I am 75 and couldn’t be happier. My second tube is now on order.
- Age
- 65+
- Skin concerns
- Fine Lines & Wrinkles, Uneven Skin Tone
- Would you recommend this product to a friend?
- Yes
- Skin type
- Normal to Dry
- Used for:
- 1 month
Verified Buyer
My first order of Instant Lift Eye Gel came today! I couldn’t wait to try it out. And I am sold on their newest product. It works and I couldn’t be happier! I just ordered a subscription for 2 a month. My before and after pictures are attached. Thank you GoPure! 🥰
- Age
- 65+
- Skin concerns
- Fine Lines & Wrinkles
- Would you recommend this product to a friend?
- Yes
- Skin type
- Normal to Dry
- Used for:
- Less than 1 month
Verified Reviewer
I especially like how this product opens up my hooded eye lids and provides a nice primer for the lid and keeping mascara from smearing on the lids. My eye makeup seems to last longer. Must use very little to keep transparent look. I received this product for free in exchange for my honest review.
- Age
- 65+
- Skin concerns
- Fine Lines & Wrinkles, Uneven Skin Tone
- Would you recommend this product to a friend?
- Yes
- Skin type
- Normal to Dry
- Used for:
- Less than 1 month
Verified Reviewer
I instantly fell in love with this gel. I struggle with fine lines/wrinkles under my eyes and the difference after applying this gel is genuinely amazing. I have very sensitive skin, so I was not optimistic that it would work for me. I found only very occasional slight irritation that went away after a minute or so. Once set, my under eyes are softer and smoother. It's a nice little miracle gel that works well, and you only need to apply a tiny bit each use. I will continue to use this product. * I received this product for free in exchange for my honest review.
- Age
- 65+
- Skin concerns
- Dark spots, Crepey Skin, Dehydrated/Rough Skin, Uneven Skin Tone, Fine Lines & Wrinkles
- Would you recommend this product to a friend?
- Yes
- Skin type
- Normal to Dry
- Used for:
- Less than 1 month
Verified Reviewer
After trying the Instant Lift Eye Gel, I can honestly say that this product works! I have found lately that I have small bags forming under my eyes making me look tired and older. Also the lines and crepey skin has gotten worse in the past year. I am 67 years young and am happy I found a product that actually works. It goes on smooth and there is none of that annoying white flakey stuff after using. You can feel the skin tightening and after 5 minutes you can see a difference! After using night and day for a week, you really can notice a difference, especially in the crepey skin and fine lines. Thanks GoPure for another great product! I received this product for free in exchange for my honest review.
- Age
- 65+
- Skin concerns
- Fine Lines & Wrinkles, Crepey Skin, Large pores/Blemishes
- Would you recommend this product to a friend?
- Yes
- Skin type
- Dry
- Used for:
- Less than 1 month
Verified Reviewer
The results are simply amazing. Once I got it applied in the right sequence of my skin care regimen it has been phenomenal. Love go pure products!
- Age
- 45-54
- Skin concerns
- Fine Lines & Wrinkles, Large pores/Blemishes
- Would you recommend this product to a friend?
- Yes
- Skin type
- Sensitive
- Used for:
- Less than 1 month
The product is very easy to apply. Not sticky or tacky. Very smooth. Once put on under the eye I could feel an instant cooling, drying effect that tightened the under eye area. After the 5 minute or so wait time the lines and skin were very well smoothed out! Loved the look of it. I went ahead and applied my foundation and it went over very smoothly. There was no flaking or peeling of this product. I would recommend to apply twice if going out for the evening. One application does not last all day. Second, I would make sure your instructions on how to use this with the whole GoPure line and when. Overall I would definitely use this product. I feel it made my skin under my eyes more youthful. I received this product for free in exchange for my honest review.
- Age
- 65+
- Skin concerns
- Dark spots, Uneven Skin Tone, Fine Lines & Wrinkles
- Would you recommend this product to a friend?
- Yes
- Skin type
- Combination
- Used for:
- Less than 1 month
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